Challenging the limits
When the first DiaStar was presented in April 1962 at the watch fair in Basel, Switzerland, it created a sensation. But the journey of this icon started a lot earlier and with a simple idea: that of giving the world an accurate watch of lasting beauty. A watch with individual, unmistakable design and an ultra-brilliant luster. After years of research and development and with a lot of pioneering spirit as well as courage, an item of truly special form and charisma was born: the world’s first scratch-proof watch.